Wired Productions, an independent games publisher and developer, and LKA, a leading Italian games studio, have announced today that money from every digital copy of The Town of Light sold between August 16th to September 6th will be placed into a new fund to support mental health charities including Take This, Inc.
“This promotion marks the beginning of a year-long campaign to help raise awareness and bring ongoing attention to the importance of mental health. The proceeds from the campaign will help fund vital services offered by Take This, Inc, which include providing mental health education and referral resources, as well as the popular ‘AFK Rooms’ – staffed mental wellness spaces at some of the world’s most prominent video games events.”
“The Town of Light, because of the themes of mental health within the game and its grounding in reality, starts the conversation,” said Leo Zullo, Managing Director, Wired Productions, “Our duty is to stand together and continue that conversation, not only to ensure that we dispel the stigma around mental health, but also to ensure that those who feel alone know that they are not, and are given the help they often desperately need. This promotion, alongside our extended campaign for awareness, forms only a small part of a much greater picture, but we hope they will touch many lives.”
“The motivation behind The Town of Light has always been one of compassion”, said Luca Dalcò, Studio Head, LKA, “The struggles surrounding mental health affect so many of our lives day to day; to shine a light on mental illness and tell the story of those who suffered without a voice in the past was our goal. To have the opportunity to help those in the present is more than we could have hoped for.”
Russ Pitts, President, TakeThis, Inc. said, “The biggest challenge people dealing with mental health issues face is isolation and loneliness. The feeling no one will understand or can help. And a lot of people turn to video games for an escape. Seeing mental health issues addressed in true and meaningful ways in a game like Town of Light can be a lifeline for people in need.”
I think this is a fantastic way to promote mental health and raise awareness on the subject. There’s still a stigma surrounding it that I hope one day will be lifted. As someone who has played through the game, and suffered from mental health problems myself, The Town of Light hit me hard. Feel free to check out my review of The Town of Light to see why I said “The Town Of Light is heartbreaking and unforgettable. It’s an experience I’m not going to forget anytime soon.”
If you’re interested in supporting Wired Productions by getting involved in charity events of your own, or if you’re a charity that specializes in supporting mental health issues and would like to register to be part of their year-long campaign for awareness, feel free to contact email@example.com. – NVJ
The Town of Light is now available on PS4, Xbox One & PC.